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Mercur USA Announces Featured Products for NAMTA 2008

Stop By Booth 1262 to “Test Drive” The World’s Best Art Erasers

Miami, April 28, 2008 — Mercur USA, a leading manufacturer of the highest quality school and fine arts supplies including erasers and pencils, announced today their “featured products” listing for NAMTA (The International Art Materials Trade Association). Mercur USA will be exhibiting their full product line of art and school supplies at their #1262. NAMTA is from May 1-3 in Reno, NV.

Featured MERCUR Products for NAMTA:

“Mercur welcomes all attendees to visit our booth and “test drive” our featured products as well as see our full line of quality erasers and art supplies, “including the latest novelties like the colored kneaded art eraser and the premium Original eraser with phenomenal performance” said Cláudio F. Andreis, General Manager, Mercur USA. “The Mercur Test Drive allows NAMTA attendees to get a first hand experience to see how our products perform under a wide variety of uses,” added Claudio.

Mercur Kneaded Art Eraser

Artists can stretch and shape the Kneaded Art Eraser to highlight and erase charcoal and graphite. Mercur’s Kneaded Art Erasers are available in traditional grey as well as red, blue and yellow. To renew the eraser, simply knead it until its surface is clean.

Mercur Gum Art Eraser

An excellent eraser for fine art, graphic design, architecture and general arts and crafts use. Mercur’s dual purpose non-abrasive eraser cleans drawing surfaces with a fine powder that absorbs graphite and dirt.

Mercur White Plastic Erasers

A PVC and latex free eraser designed for highly accurate erasing of any graphite gradation. Mercur’s unique design with protective grip sleeve makes this a very attractive product.

All Mercur products are sold in a variety of sizes and packaging, including single blister packs, boxes and consumer-friendly tubs holding up to 120 pieces, depending on product.

About Mercur USA

For more than 80 years, Mercur has been meeting the challenges, creating countless innovations and leading its industries in quality products. Innovation and industry leadership started back in 1924 when Mercur’s founders, the Hoelzel brothers, developed the company’s first rubber-based products before creating the first rubber products plant in the southern Brazilian region of Santa Cruz do Sul. Over the next 70 years, Mercur’s growth led the company to create three separate divisions in 1996:

  • Stationery: including school items and office products, such as erasers, glues and correction fluids, and more
  • Flooring and laminates: in charge of the development and production of floorings, and industrial rubber sheets
  • Body Care: commercializing the most complete line of therapeutic products for health treatment, prevention and preservation

Mercur is unique in that it is a traditional company viewed as an innovator in its respective industries. After 84 years of tireless effort, Mercur still provides the highest quality products and the latest in development and design. In the last five years, Mercur has placed over 450 new products in the market, garnering prestigious international awards in the process. Mercur is truly international, covering over 30 countries with tested products and effective solutions.

Media Contacts
AJR & Partners, Inc.
305.665.5755

Alec J. Rosen
alecjr@ajrpartners.com
David Gil
david@ajrpartners.com

Sales Contacts
Cláudio F. Andreis
Mercur USA LLC
claudio@mercurusa.com
http://www.mercurusa.com
Phone: 888.501.3809
Fax: 954.217.6690
Mobile: 786.371.8338

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